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A color-enhancing, safe, gentle cleansing shampoo that improves the color and tone of lifeless, dull silver, gray or white hair. Adds shine and negates yellow or brassy tones on highlighted or blonde-tinted hair.WHO IS IT FOR? Anyone who wants to brighten or revitalize white, gray or blonde hair, both natural and\/or highlighted, while negating yellow or brassy tones and releasing an astonishing shine.WHAT DOES IT DO? On gray hair it brightens dull gray tones and adds shine. On blonde hair it negates unwanted brassy tones. Adds protection to all hair types with UVB absorbers.HOW DO YOU USE IT? Apply to wet hair and massage in thoroughly. Leave in 60-90 seconds or longer according to degree of brightening desired, and rinse. Repeat if desired. 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Thanks to its UVB sunscreens, it provides extra protection against damage caused by the sun's rays. It eliminates frizz and leaves hair smooth, straight and shiny, while being suitable for all hair types.","brand":"Rusk","offers":[{"title":"226 g","offer_id":40277696839798,"sku":"K5200RUSK250G6040652","price":14.95,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0087\/7353\/3814\/files\/a2a3babf992fa8c505e9dedfabaef52730a25f0f_K5200RUSK250G6040652_Protecteur_thermal_Thermal_flat_iron_2226g_1.jpg?v=1710176846"},{"product_id":"rusk-protecteur-thermal-thermal-shine","title":"Thermal Shine Heat Protector","description":"Thermal Shine protector is a super-fine aerosol styling product enriched with argan oil, ideal before thermal styling. It provides exceptional body and shine without residue, while protecting the hair shaft and cuticle. 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