This creamy shampoo has been developed to gently cleanse without damaging the hair. It balances the cleansing and conditioning process while facilitating detangling without making hair heavy. The result: stronger, better-defined curls right out of the shower. Infused with Living Proof's Healthy Curl Complex, this shampoo prevents damage, strengthens curls, improves frizz protection, significantly reduces cuticle lift for shinier curls, promotes curl clustering for increased definition, and helps create visibly healthier curls instantly and over time.

Apply the product to wet hair and gently massage the scalp to create a lather. Use the foam created to begin the detangling process if necessary. Rinse and follow with Curl Conditioner.